Indexing metadata

Design Process and Its Application on the Improvement (Re-Design) of the Coke Bottle


 
Dublin Core PKP Metadata Items Metadata for this Document
 
1. Title Title of document Design Process and Its Application on the Improvement (Re-Design) of the Coke Bottle
 
2. Creator Author's name, affiliation, country Soumik Halder; Department of Accessory Design, National Institute of Fashion Technology, Bhopal, MP, India
 
2. Creator Author's name, affiliation, country Debojyoti Ganguly; Department of Textile Design, National Institute of Fashion Technology, Bhopal, MP, India
 
2. Creator Author's name, affiliation, country Vijay Pratap Singh; Department of Accessory Design, National Institute of Fashion Technology, Bhopal, MP, India
 
2. Creator Author's name, affiliation, country (doi: 10.23953/cloud.ijapt.23)
 
3. Subject Discipline(s)
 
3. Subject Keyword(s) Consumer; Design Methods; Ergonomics; Form; Graphics; Packaging; User Interface
 
4. Description Abstract

Profitability of a product depends upon the supply chain as well as its acceptability to the end user in a good condition i.e. unspoiled and undamaged. The primary function of packaging of a product is to ensure the product for safe transit. The secondary function of packaging is to make it attractive to the customer and act as ‘silent sales person’. Here in this research work a hypothetical design project was undertaken upon 2ltr package of Coca Cola party/family bottles. Accordingly, a market research was carried out on the design of the bottle. Based on the market research a design possibility is planned and proposed for doing some modification on the Coca Cola family bottle. Finally the prototype of the bottle is developed in institute studio.

 
5. Publisher Organizing agency, location
 
6. Contributor Sponsor(s) Coca Cola india
 
7. Date (YYYY-MM-DD) 2016-04-20
 
8. Type Status & genre Peer-reviewed Article
 
8. Type Type
 
9. Format File format PDF
 
10. Identifier Uniform Resource Identifier http://technical.cloud-journals.com/index.php/IJAPT/article/view/Tech-568
 
10. Identifier Digital Object Identifier 10.23953/Tech-568
 
11. Source Journal/conference title; vol., no. (year) International Journal of Advanced Packaging Technology; Vol 4, No 1 (2016)
 
12. Language English=en en
 
14. Coverage Geo-spatial location, chronological period, research sample (gender, age, etc.)
 
15. Rights Copyright and permissions

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